Sharper Fashion Trend Forecasting

From cultural shifts to colour, silhouette, print and product direction — for distinctive fashion brands

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EXPLORE TREND MEMBERSHIP

For fashion brands with a sharp point of view

The strongest brands are not chasing every trend.

They are reading change early, recognising which signals have weight and turning them into stronger product decisions.

Trend Suite translates emerging shifts across colour, silhouette, material, print and product — helping you make sharper calls while protecting what makes your brand distinctive.

Know what to back, what to cut and what deserves space.

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AS SEEN IN

fashion trend forecasters British heritage magazine feature

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fashion trend forecasting stylist magazine

fashion trend forecasters The London Standard newspaper feature

fashion trend forecasters Women's Health magazine feature

fashion trend forecaster Euronews feature

fashion trend forecasters Source Fashion feature

fashion trend forecaster I-D magazine feature

fashion trend forecasters featured in Yorkshire Living magazine

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Know what to back.
Know what to cut.
Know what deserves space next.

Choose how you forecast

Two ways to use Trend Suite — choose the forecasts you need, or access the complete system.

THE FORECAST LIBRARY

Focused forecasts across colour, print, silhouette, product and category direction — translating what is shifting into clear direction for your collection.

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THE TREND MEMBERSHIP

Every forecast and new release, plus Colour Lab, Trend Intelligence, CAD Suite and resources — one connected view of what is changing and what it means for product.

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INNOVATOR
ELITE

The complete Trend Suite forecasting system — forecasts, new releases, Colour Lab, Trend Intelligence, CAD Suite and resources, in one connected platform.

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TRUSTED BY BRANDS DESIGNING AHEAD OF THE MARKET

USED BY BRANDS DESIGNING AHEAD OF THE MARKET

fashion trend forecasting collaboration with Source Fashion

Fashion intelligence for sharper product decisions

What's shaping fashion now

Fashion has a fit problem: unconventional silhouettes in fashion

Why unconventional silhouettes in fashion are redefining proportion, construction and the relationship between clothing and the body

DESIGN DIRECTIONS

5 days ago6 min read

Why speed is weakening fashion brand differentiation

As reaction cycles compress, fashion brand differentiation increasingly depends on depth, judgement and knowing when not to move with the market

FASHION

Oct 195 min read

The cultural signals shaping fashion before the trend appears

For fashion brands, cultural trend forecasting becomes more useful when it reads anxiety, desire and social friction before they become visible product

FASHION

Oct 185 min read

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For brands building what others will follow

SS 28

The colour signals brands will be backing next

A free edit of five colour signals beginning to shape Spring Summer 2028 womenswear.

From humanised neutrals and purposeful pales to stranger greens, fluid blues and measured brightness, this is the early read for brands deciding what deserves space next.

Use it to sharpen palette direction, challenge the obvious and start SS28 with a stronger point of view.

GET FREE SS28 COLOUR EDIT

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