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fashion trend blog

FASHION INSIGHT

Fashion trend analysis for brands watching what moves next

Open-access insight on the signals shaping fashion, product and consumer direction

The colour signals brands will be backing next

A free edit of five colour signals beginning to shape Spring Summer 2028 womenswear.

From humanised neutrals and purposeful pales to stranger greens, fluid blues and measured brightness, this is the early read for brands deciding what deserves space next.

Use it to sharpen palette direction, challenge the obvious and start SS28 with a stronger point of view.

THE SS28 COLOUR EDIT (7).png
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