Autumn Winter 2027-28 Womenswear Influences Colour and Pattern Edition
Macro Influences, Colour + Pattern
 
Build a collection that feels current, cohesive and commercially strong - without second-guessing every decision.
The AW 27/28 Edition brings together three essential forecasts - Macro Influences, Colour and Pattern - into one clear, connected direction.
 
This is your starting point for the season.
 
Instead of piecing together ideas from multiple sources, this edition gives you a unified view of what matters and how to apply it - so your collection moves with clarity from concept through to final product.
 
What's inside:
AW27/28 Macro Influences Forecast
The cultural shifts shaping the season - defining how fashion communicates, evolves and resonates.
AW27/28 Colour Forecast
Refined palettes and tonal systems that set mood, balance and emotional direction across your collection.
AW27/28 Pattern Forecast
Considered surface direction - translating concept into print through scale, placement and material interaction
 
These three forecasts are designed to work together.
Not as separate ideas - but as a connected foundation that ensures your concept, colour and pattern align from the start.
 
So instead of reactive design decisions, you'll build a collection that feels;
- cohesive across every category
- intentional in every detail
- relevant to how consumers are evolving now
 
Inside, you'll unlock:
A clear, future-facing direction for AW27/28
Core narratives to guide design and storytelling
Colour systems and harmonies to refine palette building
Pattern and surface strategies that elevate product
A direct path from insight to execution, reducing guesswork
 
The outcome:
Build a collection that sells
Align concept, colour and pattern into one clear vision
Define your hero pieces with confidence
Translate cultural shifts into product direction
 
This is not more information.
It's the right information, structured to help you act on it.
 
Download the AW27/28 Edition
or access these 3 forecasts instantly inside Innovator Elite