Spring Summer 2027 Jewellery Trend Forecast
 
For brands that want clarity, emotional connection and commercially intelligent design direction.
Jewellery is no longer just product — it’s identity, emotion and storytelling.

And in a market where consumers buy meaning as much as aesthetics, guessing isn’t an option.
The SS27 Jewellery Trend Forecast gives brands the 15 defining design directions shaping the season — a clear, strategic framework for building collections with purpose, resonance and modern relevance.
 
In an era where adornment is both expressive and functional, this forecast translates the emotional, material and cultural shifts shaping how jewellery will be designed, worn and valued next.
It’s where craft meets innovation, emotion meets precision, and intuition becomes strategy.
 
This Forecast Helps Brands:
Design with intent and emotional clarity
Evolve aesthetic language without losing brand identity
Unite craft, material innovation and storytelling
Build collections that resonate deeply and perform commercially
 
Inside, You’ll Find:
15 defining SS27 jewellery design directions
Material, texture and surface guidance for tactility and innovation
Cultural and emotional insights driving desirability
Concept-to-collection frameworks linking design, narrative and merchandising
 
SS27 is intimate, instinctive and sensorial — jewellery that moves with the body, responds to emotion and carries a quiet intelligence.
Perfect for brands and creative teams who design with intention and want to stay ahead of cultural and aesthetic change.
 
Because when emotion shapes design, connection follows — and connection drives everything.